Two outstanding examples of these user-generated Web 2.0 sites are www.Housingmaps.com and www.Wikipedia.org. The former is referenced by William Hart-Davidson in his article for Interncom magazine (September October, 2007) entitled "Web 2.0: What Technical Communicators Should Know." HousingMaps is considered a mashup. The creator, Paul Rademacher (a user of Google Maps and Craigslist), found out that if you feed adresses from Craigslist into Google's mapping system, then you could track the reality graphically. The user, Rademacher, produced this system and provided a new, more effeicient way (at least for people looking for a place to live) organize information. The user has the ability to control production and information.
Wikipedia, on the other hand, is a organic metaphor of the idea that knowledge produced through efforts of an entire community versus through the efforts of an individual who holds the power with access to knowledge. On Wikipedia, users (thousands of users) work to write and edit articles creating this amolgom of human experience. A process of recording history that used to take decades at the hands of few scribes is now being done by thousands of knowledgeable writers on an hourly basis. Not to mention, Wikipedia is a shining example of user collaboration. In the Web 2.0 production process, users often collaborate on projects via Web 2.0 application to produce a product.
So, yes, user-based production is an obvious aspect of the current internet.
But, as I mentioned before, the field of techncial communication and professional writing should not over look the concept of Community Development and Web 2.0. From this inexperienced observers point of view, development creates stakeholders. The more stakeholders an organization holds, the more power they command. That makes the key question how do you build a network of stakeholders? A better question might be, how do you create a system through stakeholders can collaborate to accomplish the goals of the organization?
The Genetics Alliance, a non-profit organization that seeks to educate the public on the benefits of genetic research in the Health Care industry, created WikiGenetics to act as an open forum that spreads knowledge of all things Genetics through the effort of various, independent, and volunteer contributers. This Wiki falls into the same purpose as Wikipedia--create lengthy articles that have true educational depth. Such length and depth, which reverberates through the entire site, can intimidate some users limiting their interaction with and relationship with the parent organizations (and their causes).
With this, the stakeholders are clearly defined: those affected by genetics ailments and research in some way. There are other situations where stakeholders and their relationships are ambiguous. The recent turmoil in Iran has spawned an organic coalescence fueled human compassion and our fear of death. Twitter is abuzz with action. Iran's regime feared the genre so that it was banned. I guess it is something like a virtual book burning. YouTube had a similar fate (though the block was not completely successful). Except, the stakeholders were not reading content, they were producing it. Should a technical communicator who helps create and implement a Web 2.0 system with chaos in mind? Should we prepare for organically unexpected uses of our systems?
But what about WikiGenetics, that was created or pitched by some communication specialist, who had a mind for genre and ecology. They knew a Wiki would service their needs effectively. The interesting decision in this process has to do with delivery. How will the information be presented without having a vague conception of what hte information will be? The information will be generated by the user. The method of delivery (genre) is decided by the technical communicator?
This post has progress long enough.